About Us

We’re a small group of people based in the US, UK and Japan, running a marketing consultancy serving companies with advanced technical products & services, notably silicon, software and systems for embedded applications.

We believe that one of the key issues - which is the primary focus of this blog - in maximising global revenue opportunities for our clients is to ensure that there is close co-ordination between the “2 Hands” of an effective marketing plan - i.e. global business strategy and regional implementation.